2. jún. 2010

- The Auto-Tune Meme (Video) : Recording Magazine -

The Auto-Tune Meme (Video)

November 16, 2009

Much has been written about Auto-Tune in the mainstream media. Whether you love or hate the tool (and its effect), the public beyond recording engineers, producers and musicians has become hyper-aware of its use. And many people are starting to get annoyed. 

A friend sent this video along this morning, and I thought those of you who find the T-Pain effect annoying might find this interesting. Though the video is humorous (and features "Weird Al" Yankovic--awesome!), it poses an interesting idea of where we are in the cycle of the Auto-Tune meme, referencing the history since Cher's release in 1998, and that we may soon reach a point of equilibrium. The effect will not go away, but rather be less overused and more balanced.

In the meantime, enjoy the video (5:52).

-Justin Peacock

Know Your Meme: Auto Tune (featuring "Weird Al" Yankovic) from Rocketboom on Vimeo.

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Um mig / about me

Myndin mín
Bass player, father, husband, band member, musician, son, brother, hobby photographer, friend, coffee drinker,
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