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Sýnir færslur með efnisorðinu DIY. Sýna allar færslur

28. maí 2012

The Home Mastering Masterclass - by Ian Shepherd

I'm excited! I just downloaded the first "package" of this Home Mastering Masterclass, by Ian Shepherd, and I must say it looks very very promising. I'm looking very much forward to checking out ALL the material and I'm convinced that I'll be learning a WHOLE lot over the course of those 8 weeks! I'm about halfway through the first video (called "Home Mastering Essentials") and I'm already picking up very useful tips! Love it. Here below you can read what Ian Shepherd (the master himself) has to say about his excellent new product.
(Or just go directly to the Home Mastering Masterclass home page!)
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Have you watched all the videos, read all the blog posts, tried all the plugins – but when it comes to mastering in your own studio, you just can’t seem to fit all the pieces together?
Or, maybe you’re already having some success with self-mastering, but would love to know how the professionals do it? What the difference is between what you’re doing and “the real thing”? (Hint – it’s probably not as big a difference as you think…)
Is mastering a mystery to you?
Well, I know how you feel – I felt exactly the same, when I was starting out !


Who Am I?


My name is Ian Shepherd – I've been a professional mastering engineer for over fifteen years now, and I've mastered literally thousands of albums during that time. These days I run my own mastering company, Mastering Media Ltd – and I run the Production Advice website, where I help people make their music sound great.
What helped me most when I was just starting out working as a tape-op was sitting in on real mastering sessions with my colleagues, and getting an “insider’s view” of how they worked – of what they did, how they did it, and why.
The chance to be a “fly on the wall” gave me invaluable insights into the mastering process as a whole – what you’re trying to achieve, the different ways to do it, and how everything fits together into a simple process taking you from raw mix to the final master.
And I know lots of you would like the same opportunity – every week I get emails asking if someone can work as an intern with me, or sit in on a few sessions – or just asking general questions about the way that I work.
There just isn't enough time to address everyone's questions individually, though – and that's why I came up with the Home Mastering Masterclass.


What is it?

The quickest way to explain what the masterclass is all about, is to show you the introduction video. So, here it is !


What's included?

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Introductory “Getting Started” video: “Home Mastering Essentials

This video gives a broad overview of the course, explaining:
  • The simple three-stage process I use when I master every single song I work on
  • How to calibrate your mastering system by choosing an optimal mastering monitoring level
  • Straightforward rules of thumb to guide your decisions for deciding levels, EQ balance and compression settings
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7 Weekly Mastering Masterclass videos – “sit in” on a series of mastering sessions with me

Watch over my shoulder with a series of screen-capture “mastering masterclass” videos. I’ll master a different song every week, and tell you what I'm doing, why I’m doing it – and how
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Weekly “Q&A” podcasts

Each week, email your questions to a dedicated address – ask me anything ! Every week I'll record a podcast as many of the popular and interesting questions as I can. Tell me what you want to know !

Icon - Check MarkUniversal techniques – “it ain't what you use”…

The videos show a large selection of software packages and plugins in action, including Pro Tools, Logic, Reaper, iZoptope Ozone, Waves and more – learn how to apply the techniques with your software of choice
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All the essentials…

A comprehensive range of fundamental mastering techniques. I'll show you the core elements of every mastering chainEQ, compression and limiting – and how to use them effectively

Icon - Check Mark…and more advanced techniques

These only get used on one in ten masters – but when they're needed, they're invaluable. Learn how I use stereo width processing, Mid-Side EQ, parallel compression, stem mastering and more
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A complete summary of my mastering chain, my process and philosophy

The final Home Mastering Overview video summarizes the masterclass videos and brings together all the information you need to get started mastering in your home studio, with an emphasis on my “Three M“s of mastering – monitoring, metering and mindset
 Home Mastering Masterclass


Common questions answered

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Will the videos apply to the kind of music I want to master?

Yes ! The videos cover a variety of different genres, including rock, pop, “soundtrack”, dance, metal, folk and jazz – so you can directly relate what I’m showing you to the kind of music you want to master
Songs have been contributed by:
Professional pop songwriters The Freefall Music Co
Electro/Dubstep artist Mat Lenihan, aka Fi-Chek
Soundtrack composer and World Music expert Dominik Johnson
Joe “Home Studio Corner” Gilder
Australian metal band Any Last Words
Guitarist & producer Richard Durrant, featuring English folk artist Terry Emm
Producer, mixer & musician Sigurdor Gudmundsson

Icon - Question MarkDo I need specific software or plugins to get the best out of the course?

No. The methods and techniques in the course can be used with any decent digital audio workstation, and most quality plugins. The videos use a wide range of popular packages (see below) so there’s a good chance one of them will use software you’re familiar with.

Bonus in-depth interviews

Whenever I work on a real mastering session, I always take some time to talk to the client, to find out more about their music – how it was recorded, how they would like it to sound, and whether they have anything particular they hope to achieve with the mastering.
I've done the same for these videos, via Skype, and recorded the conversations so you can eavesdrop on this part of the process, too.
I’d originally intended these interviews to be an optional bonus, but what
surprised me was that the results are far more valuable than I ever expected !
Between all the songs we covered a huge range of topics, so there's a mass of helpful information there about writing, recording and mixing as well as mastering – so, I'm bundling them in with the videos and I strongly recommend you listen to them as well as watching the videos, to get maximum value out of the package.


Topics covered in the interviews include:

  • Professional mixers – the benefits and pitfalls
  • The advantages of using real instruments – how to fake a string section, or even get a real one on your recording
  • The loudness war, and the thorny issue of loudness in clubs
  • Fear of bass – and several different approaches to handling it
  • Getting a guitar sound – amp, pod, or plugin ?
  • Why mixing is like cooking a steak
  • Acoustic treatment and monitoring – simple, effective tweaks
  • When mastering isn't necessary – or reverb, either !


How It Works

Sign up today, and you get the “Home Mastering Essentials” video, the first Masterclass video and the first interview to download right away.
Watch the videos, try some of the ideas yourself and then email me with any questions you have or requests for more detail. I’ll answer as many as possibly in the weekly Q&A podcast.
There will be a new Masterclass video and interview to download every week, covering more and more advanced mastering techniques.
Finally you’ll get the concluding “Home Mastering Overview” video, which pulls everything together and adds more detail to some topics.


Here's the schedule:

Week 1: Home Mastering Essentials Video &
“Obvious” by the Freefall Music Co.

A professionally mixed pop tune to get us started. Topics include EQ, compression & limiting

Week 2: “UR Now” by Fi-Check

Storming electro house tune. Topics include EQ in more depth, stereo image processing and multiband compression

Week 3: “Roads” by Dominik Johnson

Beautiful acoustic soundtrack score, with Real Strings by Pete Whitfield. Feature topic: Parallel compression

Week 4: “Such Is Life” by Any Last Words

Masterful Aussie metal. Feature topic: using distortion and saturation effects

Week 5: “Behold” by Joe Gilder

Pop/rock epic (with gospel choir !) Feature topic: Mid-side EQ

Week 6: “Snow” by Terry Emm

Eccentric English folk (with dark rocky undertones). Feature topic: Stem mastering

Week 7: “Naim” by Sigurdor Gudmundsson

Icelandic jazz. Topics include dealing with EQ build-up, compression, stereo width

Week 8: Home Mastering – The Overview



Enhanced Additional Content – Further 50% Discount

Instant Download - Circle Badge Green
If you’d like to get the maximum possible value from the course, you may like to choose the “Enhanced” package for a further 50% discount on two fantastic additional resources – the acclaimed “Mastering with Multiband Compression” eBook and video (worth £47) and “Home Mastering EQ” video pack (worth £67) which add even more depth and detail on these important home mastering topics.

Sign Up Now For 33% Discount

Special Introductory
Price

Pay securely by PayPal

Money-Back Guarantee

Money Back Guarantee 100% - Burst Badge Orange
I’ve had such a great reaction to the videos from everyone who has seen them, I’m certain you’ll find them useful too. I want you to be completely happy though, so if you’re not satisfied for any reason, just contact me within 30 days for a full refund, no questions asked - and the videos are yours to keep.
P.S. People have been asking me for a product like this for years, but I wanted to wait until I had the time to do it properly. I’m really proud of the final result, and I know you’ll get a massive amount of value from the videos, interviews and Q&As. To get started, click here !

1. mar. 2011

Twitter for Musicians | via Make It In Music

Twitter for Musicians

Twitter for Musicians the Basics Twitter for Musicians

Image by inju

This page collates all our most important posts on Twitter for Musicians and gives you a handy reference for best practice in Twitter music marketing.

Our very comprehensive guide entitled ‘Top Twitter tips for Musicians‘ is where you should start as it covers everything you need to know about how Twitter should be a key part of your online music promotion in plenty of detail.

A musician who has never used Twitter should be able to read this series of posts and be amongst the best users of Twitter for music promotion and marketing.

Top Twitter Tips for Musicians is a six part series of posts.

Top Twitter Tips for Musicians – the Basics – Part 1

Top Twitter Tips for Musicians – Interaction – Part 2

Top Twitter Tips for Musicians – Facebook, Pictures & Video – Part 3

Top Twitter Tips for Musicians – Help, Lists & URL’s – Part 4

Top Twitter Tips for Musicians – Involvement & Music – Part 5

Top Twitter Tips for Musicians – TweetDeck, Hootsuite & TweetAdder – part 6

Posted via email from Sigurdór's posterous

17. nóv. 2010

The Musician’s Social Media Food Pyramid | DIY Musician

The Musician’s Social Media Food Pyramid

November 10, 2010{ 8 Comments }

social-media-pyramid-sm

Posted by Ariel HyattTuesday, 9 November, 2010

It happens to me all of the time when I teach artists social media. The face goes blank, the frustration begins to settle in and then the artist says it:

“I just don’t have anything interesting to say.”

REALLY?

I’m shocked by this every time. You are an artist; you do things we mere mortals are totally enamored by: you PLAY MUSIC, you write songs, you perform them in public!

So PHLEEASE, do not tell me you have nothing interesting to say. I ain’t buying it.

All you are missing is a System for Social Media Success.

Luckily, unlike sheer god-given musical talent, social media is a learnable skill.

As I was teaching my system to a client in my kitchen a few weeks ago over coffee and bagels and it HIT me… and so I created:

THE MUSICIAN’S SOCIAL MEDIA FOOD PYRAMID!
Remember that chart they brought out when we were in 2nd grade to show us how to eat well-rounded meals? I have re-tooled it for you so you can now participate on Social Media healthily! And you won’t even have to think about it – just follow along…

You wouldn’t eat only bagels all of the time. They are a treat once in awhile, but they are not healthy to eat every day – and a diet of only bagels would be boring!

Most artists are only serving their audiences bagels all of the time. Plain bagels. Over an over again.

Uninteresting.

We want a burger, or a giant green healthy salad, we want some candy, give us protein!

But you keep serving bagels, bagels, bagels!

These are five things that when used in concert with one another can help you ratchet up your social media effectively and manage it easily.

Download Your Social Media Food Pyramid PDF:

ariel

GROUP 1. DIRECT ENGAGEMENT
Like: BREAD, CEREAL, RICE & PASTA
Servings (Recommended Frequency): 3 – 4 out of every 10 posts

Make sure you’re in a two-way conversation with people consistently

Facebook: See something interesting something on their Facebook pages? Don’t just “like”, write a true comment about it and get more involved.

Twitter: Send messages to people or mention you are with them by using the @ sign and their username (For Example: I’m @CyberPR). Retweet (RT) comments you like by others.

Blog Reading: Create a Google profile and join communities of blog readers.  Leave comments on blogs you like.

Video: Bonus! Make custom video comments or greetings with a Flip Camera; post them as comments or contributions. Subscribe to other people’s channels, and comment on their videos.

Location: Create fun spots that relate to your band/ music and check in, interact with others when you are out and about.

GROUP 2: SHINE A LIGHT ON OTHERS
Like: FRUITS & VEGETABLES
Servings (Recommended Frequency): 3 out of every 10 posts

All the best social media users know this and use it well. This takes all of the attention off of you and puts it onto others, and people will appreciate your kindness because you are recognizing them in front of new potential fans and followers and therefore helping them get known.

Quote people you like by sharing their profiles and videos on Facebook and re-post on your blog.  Link to articles and interesting things that catch your attention such as videos, photos etc.

#FF (Follow Friday), #MM (Music Monday) and RT’ing on Twitter -
Reprint pieces of things that they’ve written, or link to music players. Review albums – talk about why and how those albums influenced you
by using http://www.bit.ly to track the effectiveness and to shorten your tweets.

GROUP 3. CURATE CONTENT
Like: MEAT, POULTRY, FISH, BEANS, EGGS
Servings (Recommended Frequency): 2 – 3 out of every 10 posts

Content may be king but content curation is queen!

The best part is you can set up an RSS reader to pull interesting content for you so you don’t have to come up with anything brilliant – just select what you like and share it. And if it’s interesting to you it’s probably interesting to your community

Ask yourself: How do I spend time online?  What do I read? Are there sites I visit daily?  Add them to the RSS reader (here is a brilliant Commoncraft video that will teach you how to set one up. Then all you have to do is grab the content you like and share (remember to always give credit where credit is due).

Music: Use Blip.fm, Song.ly, Jango, or LastFM to share music

Recipes: Post links to foods you like from Epicurious or TheFoodNetwork

Media: Post book reviews, music reviews or film reviews

Blogs: News, politics, celebrity gossip, parenting, fashion, art, sports – all make good topics for people to connect around

GROUP 4.  A PICTURE SAYS 1,000 WORDS
Like: MILK, CHEESE & YOGURT
Servings (Recommended Frequency): 2 out of every 10 posts

Visuals are extremely effective. And they mix up your strategy nicely.

Take photos using your mobile, post them directly to Facebook or to your Twitter stream.

Make a photomontage using Picasa [http://picasa.google.com], and post it on your blog.

I love Twitpic & YFrog because they are so easy to use and create instant Twitter integration.

Post videos on your custom Youtube channel, embed them on your blog and link them to your Twitter. They don’t even have to be videos that you necessarily make on your own. They can be videos of artists you sound like or play with, videos that make you laugh, or subjects that are thematic to your music and important to you like a charity.

GROUP 5. SHINING A LIGHT ON YOURSELF (AKA SELF PROMOTION)
Like: FATS OILS & SWEETS (Use Sparingly!)
Servings (Recommended Frequency): 1 out of every 10 posts

Of course these are OK to do once in a while, not in an over-hypey, annoying way.  Just like treating yourself to a great pastry or some fries: its OK – but not too often!

It is after all, vital to tell people if you have an album coming out, a new track, a show, or anything that’s newsworthy, noteworthy, and important for your fans and followers to know about.

Don’t forget about your specific calls to actions or these won’t be fruitful.

So – Choose from Groups 1-5 and mix it up and soon you will be fully engaging people easily and naturally, without thinking. Just like eating!

Ariel Hyatt is Author of Music Success In Nine Weeks and founder of Ariel Publicity & Cyber PR

Posted via email from Sigurdór's posterous

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Um mig / about me

Myndin mín
Bass player, father, husband, band member, musician, son, brother, hobby photographer, friend, coffee drinker,
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